日本のビジネスと世界をつなぐ。 | 日記 | ヘルスケアCRM産業、シェア、サイズ調査動向、洞察、トップメーカー、需要分析概要 - 2024-2036年予測

Healthcare CRM Market AnalysisHealthcare
CRM is utilized to collect vast amounts of patient data from multiple sources. To enhance sales, service, and marketing activities and improve ROI, healthcare companies are increasingly using CRM solutions. CRM is a customer-centric business strategy designed to optimize profitability and customer satisfaction. CRM offers a wide range of benefits to users, which drives the growth of the healthcare CRM market. Free
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CRM Market SegmentsThe
healthcare CRM market is segmented by component (software, services), by delivery (on-premise, cloud, public, private, hybrid), by end user (healthcare providers, healthcare payers, life sciences industry), by function (customer service and support (CSS), marketing, sales, digital marketing, others), and by region.
The services segment is expected to grow at the highest CAGR during the forecast period. Based on component, the healthcare CRM market size is segmented into software and services. The services segment dominated the healthcare CRM market in 2018. This growth is attributed to the integral role of service providers in terms of the use of CRM solutions for healthcare. The need for recurring services such as software upgrades and maintenance is a key factor supporting the growth of this segment.
The North American region held the largest share of this healthcare CRM market in 2024. This growth is attributed to the presence of various development brands operating. Moreover, easy and early access to latest technologies and implementation is also estimated to drive the growth of the healthcare CRM market in this region. On the other hand, the healthcare CRM market in Asia is expected to exhibit high growth during the forecast period.
Source: SDKI Inc Official Website